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    Terms and Conditions of Use · Comprehensively reviewed on ToS;DR

    Is YouGov's Terms of Service safe?

    E

    ToS;DR Grade E · Very serious concerns

    Updated July 10, 2023

    According to ToS;DR, YouGov is rated Grade E. Approved analysis includes 2 blockers and 12 concerning points. ToS;DR marks this service as comprehensively reviewed. Top issues: Specific content can be deleted without reason and may be removed without prior notice; Sensitive data is collected and shared to target advertising; The court of law governing the terms is in a jurisdiction that is less friendly to user privacy protection (England).

    Blockers

    2

    Bad

    12

    Good

    4

    Full analysisView on ToS;DR

    Top concerning points

    1. 1.

      Specific content can be deleted without reason and may be removed without prior notice

      blocker
      High

      This service can delete specific content. Usually they will claim they reserve the right to do it at their sole discretion, which is legalese for saying they won't give a specific reason. If the terms say they will not notify you, it shall be included in the quote but if it does not explicitly say they will give you a notice, it can be reasonably inferred that they can do it without telling you.

      Source quote / document
    2. 2.

      Sensitive data is collected and shared to target advertising

      blocker
      High

      Sensitive data refers to information requiring special protection, such as health data, political and religious beliefs, ethnic origins, sexual life and financial information. The service collects and shares this data with third parties for advertising or marketing.

      Source quote / document
    3. 3.

      The court of law governing the terms is in a jurisdiction that is less friendly to user privacy protection (England)

      bad
      High

      The Terms are governed by the applicable laws of a jurisdiction known for weak data regulations and poor user privacy protection. Usually contributors will need to explain in the Analysis view of each point linked to this Case the reason why it shall be applied.

      Source quote / document
    4. 4.

      Your content can be licensed to third parties

      bad
      High

      By posting content through the Services, users grant them a transferable and/or sublicensable right, which allows user content to be licensed to third parties.

      Source quote / document
    5. 5.

      A license is kept on user-generated content even after you close your account

      bad
      High

      The service may still use your content and display it after you stopped using it by closing your account. The case applies to terms requiring users to grant them a perpetual license over that content.

      Source quote / document
    6. 6.

      Your personal data is used for advertising

      bad
      High

      Your interaction with the service and data you have shared with them may be gathered to create an advertising ID or profile to target ads on you, either on the website you were visiting or in third party websites.

      Source quote / document
    7. 7.

      Your personal data is used to employ targeted third-party advertising

      bad
      High

      Your Personal Information is traded and shared with advertising companies to target ads on you, either on the website you were visiting or in third party websites. Your interaction with the service and data you have shared with them may be gathered to create an advertising ID or profile.

      Source quote / document
    8. 8.

      This service gives your personal data to third parties involved in its operation

      bad
      High

      Your personal data is or may be given to third parties essential to the service’s operation. This could be an external spam detection service for an internet forum.

      Source quote / document

    Frequently asked questions

    What is YouGov's ToS;DR privacy grade?
    ToS;DR rates YouGov as Grade E. Grades range from A (best) to E (worst). See the full breakdown on ToS;DR.
    Is YouGov's Terms of Service safe?
    ToS;DR's Grade E means the terms raise serious concerns. Read the blocker and bad points carefully before accepting.
    What is a top concern in YouGov's terms?
    Specific content can be deleted without reason and may be removed without prior notice — This service can delete specific content. Usually they will claim they reserve the right to do it at their sole discretion, which is legalese for saying they won't give a specific reason. If the terms say they will not notify you, it shall be included in the quote but if it does not explicitly say they will give you a notice, it can be reasonably inferred that they can do it without telling you. (Source: ToS;DR approved point).
    Where can I read YouGov's official terms?
    ToS;DR tracks "Terms and Conditions of Use" at https://account.yougov.com/gb-en/account/terms-and-conditions. Always prefer the official document over summaries.

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    Ratings and points from ToS;DR (open data). Termwise is not affiliated with ToS;DR. This page is informational, not legal advice. Always read the official document.